Mouse Bad
maksim | 2:31 am | January 25, 2008 | Mouse Pads
From the point of view of marketing, a mouse pad is a very difficult thing to sell. They are so easy to make, everybody does it. Competition is very tight. The only feature of a mousepad is its complete lack of features. It is as simple as a spoon. It is design nirvana, it is form meeting function to become one, 100% perfection.
So how then do you sell a mousepad, if everyone is so good at it? How do you perfect the perfect? Easy. You need to change the function. Change the reason why the mousepad exists. You need to make people want to do more with it. And that will create new form. That will create the mousepad that no competitor has, and everybody wants.
A small company from
Source: GadgetShop
Four Mouse Pads and a Wedding
maksim | 12:13 am | December 15, 2007 | Mouse Pads
There are things in life that you are only supposed to buy once. A wedding ring. A place at a cemetery. A ticket to
There are also things that you are supposed to buy once, but in fact you either never buy them at all or buy new ones all the time. A wine opener comes to mind. Or a computer mouse pad.
And if you are the type of person that preferred a table surface instead, or worse, a laptop touchpad, well, try to resist now. Tucano, an Italian company, knows what it takes to make us want a new mouse pad. We have selected a few, leaving a hundred more behind.
